Posts Tagged Twitter
Social CRM — Opportunities and Challenges
March 11th, 2010In this blog, I would like to offer a primer on social CRM (or sCRM for short) and discuss the opportunities and currently unresolved challenges associated with implementing sCRM in practice.
Yet Another Social Solution
February 16th, 2010The number of competing social network solutions is suggesting that this market is getting to a more mature stage. Just like the hundreds of car brands in the earlier part of the last century, we are bound to see a shakeup of this marketplace, and the ones that eventually survive will be the ones that offer differentiation that appeal to a large enough network of consumers. In this blog, I took the liberty and brand personified some of the best known or “buzzed” social networks we see today.
Should Twitter Sell?
May 8th, 2009Partly due to celebrity involvement, Twitter has quickly gained popularity in the last few months. According to eMarketer, various online metrics firms reported an approximately ten-fold increase in unique Twitter visitors from February 2008 to February 2009. With the rise in popularity, news broke out that quite a few major firms, including Apple, Microsoft, Google, [...]
