Posts Tagged social marketing
Best Practice — American Express Members Project
June 7th, 2007American Express Members Project is a great way to engage customers.
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About Yuping
Yuping Liu-Thompkins, Ph.D. is Associate Professor of Marketing & E. V. Williams Faculty Fellow at Old Dominion University, and a 2010 Fellow of Society for New Communications Research. Dr. Liu-Thompkins is an expert on Internet marketing and customer loyalty. Her work has been published in a wide variety of journals. She is also an editorial review board member for Journal of Marketing Communications. More information about Dr. Liu-Thompkins can be found in her curriculum vitae (PDF).
Follow @PingTweets on Twitter:
- Leaving for China. I heard Twitter is not accessible there. Hope not. But if true, I will miss you all in the next three weeks.
- In case you missed it, my new blog post on the social effect of customer defection: http://j.mp/9gObQj
- If you are redesigning your business website, consider downloading The free web redesign kit from @hubspot (registration required).
- Quitting behavior is social too. See what its effects are and how to prevent it: http://j.mp/9gObQj
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