I am looking for a programmer familiar with YouTube API to work with me on one of my research projects. The project’s intent is to find out what makes some branded messages (i.e., branded viral videos on YouTube) more popular than others. Thanks to a research grant provided by Empower MediaMarketing, I will be able [...]
Yuping Liu-Thompkins, Ph.D. is Associate Professor of Marketing & E. V. Williams Faculty Fellow at Old Dominion University, and a 2010 Fellow of Society for New Communications Research. Dr. Liu-Thompkins is an expert on Internet marketing and customer loyalty. Her work has been published in a wide variety of journals. She is also an editorial review board member for Journal of Marketing Communications. More information about Dr. Liu-Thompkins can be found in her curriculum vitae (PDF).
