What is it? You might be aware of the Mr. Clean AutoDry Carwash System. Well, Mr. Clean Car Wash I am talking about here is not a product. It is an actual car wash service that P&G opened up in Ohio. Two locations have been opened so far, one in Mason and the other in [...]
Yuping Liu-Thompkins, Ph.D. is Associate Professor of Marketing & E. V. Williams Faculty Fellow at Old Dominion University, and a 2010 Fellow of Society for New Communications Research. Dr. Liu-Thompkins is an expert on Internet marketing and customer loyalty. Her work has been published in a wide variety of journals. She is also an editorial review board member for Journal of Marketing Communications. More information about Dr. Liu-Thompkins can be found in her curriculum vitae (PDF).
