Posts Tagged competition


    Loyalty Program Saturation (or Not)

    September 17th, 2008

    With the current downturn in US economy, many companies are adding loyalty programs to their marketing toolbox, both as a customer relationship management tool and to demonstrate better value to existing and potential customers.  In some industries such as travel and financial services, numerous rival loyalty programs are offered, creating intense competition among these programs. [...]


    Microsoft’s Irrational Obsession with Google (Part II)

    February 19th, 2008

    What Microsoft should do to excel in the next 10 years.


    Microsoft’s Irrational Obsession with Google (Part I)

    February 15th, 2008

    Why Microsoft should not be fixated on Google