Archive for the Book Reviews Category
Satisfied Customers Don’t Stay Loyal, Happy Customers Do
June 9th, 2010Customer satisfaction survey is a big part of many companies’ operations. But do you know that as many as half of the so-called satisfied customers are still prone to switch? With lots of businesses attempt to improve their customer service, customer satisfaction is no longer a sufficient edge in today’s hyper-competitive marketplace. One company stands [...]
