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Commentaries on Business & Marketing Strategy in a Digital Age
 
Mourning for NIU Shooting Victims
 
Posted by Yuping Liu on Feb 18th, 2008

Having been traveling and having not caught up on news, I just learned that a shooting tragedy had happened on Northern Illinois University’s campus on Feb. 14, ironically Valentine’s Day. Seeing the names of the victims’ names on NIU’s website brought tears into my eyes. My mourning and sympathy go to the family of the victims of the incident.

This is another college campus shooting event in close proximity in time to the Virginia Tech shooting. As a university professor myself, I cannot say that it does not bring fear to my heart. But besides a sense of anxiety, I am much more concerned with the reasons that triggered such events. What is happening to our college campuses? What is happening to our students? Could us professors and school administrators have done something to deal with this deep level of pressure that drove someone to kill others? I do not have the answer to these questions. I wish we can all understand this better and can help prevent this from happening in the first place.

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Posted in Academic Life | Link to this post | Comments(0)

 


EndNote Generic Services Error
 
Posted by Yuping Liu on Jul 6th, 2007

For those who use EndNote to compile their bibliographies, I would like to share something I recently learned. When I was trying to compile a list of references in my Word document using the “J Marketing” style, I encountered an error message: “Service Error: Generic”. After troubleshooting for a while to no avail, I finally stumbled across the cause of the error: a report-type reference in my database. When I changed the record type, it no longer caused error. I tried the same report-type reference with other styles and did not encounter any problem. It appears that this generic service error caused by report-type references is specific to the J Marketing style. For a quick workaround, I recommend simply naming your record type to something other than a report, such as a book. As an additional note, this same error does not apply to the Mac version of EndNote.

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Posted in Academic Life , Technology Issues | Link to this post | Comments(0)