Archive for April, 2009
Best Practices — Effective Use of Twitter
April 10th, 2009What is it? In this entry, I am going to discuss two organizations: McKinsey Quarterly and Brooklyn Museum. These two organizations are very different in many ways. But they share one commonality in that they both use Twitter very effectively in gathering customer intelligence and strengthening customer relationships. McKinsey Quarterly’s Twitter username is @McKQuarterly; and [...]
Announcing PingTweets
April 6th, 2009I have been using Twitter for a while now under a personal account. As of yesterday, I have finally decided to separate the more business and technology-oriented tweets into a different public Twitter account (@PingTweets). It will allow me to provide more frequent updates on business and technology ideas in between my blog updates. I [...]
