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Managing Marketing and Customer Relationships in a Digital Age
 
No Escape from Reality
 
Posted by Yuping Liu on Mar 12th, 2008

Second Life is where our real life takes backstage, and a new and vibrant life of us takes over. But apparently, it is not as easy to escape reality as it seems to be. A recent controversy over child pornography on Wonderland (a Second Life region) shows how second life may not be too different from first life. The key question to that controversy is whether what is considered wrong/inappropriate should be allowed to exist in fantasy (a part of what second life is based on). No matter the answer to this question is yes or no, this debate shows that, as long as there are real human beings behind the avatars, we are subject to the same moral standards and ethical constraints in second life as we are in real life.

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Posted in: Internet Marketing , General Business

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