Archive for October, 2007
Wireless Companies Need to Update Their Marketing Strategy
October 25th, 2007Wireless companies need to change their strategy in order to keep their best customers.
Wireless companies need to change their strategy in order to keep their best customers.

Yuping Liu-Thompkins, Ph.D. is Associate Professor of Marketing & E. V. Williams Faculty Fellow at Old Dominion University, and a 2010 Fellow of Society for New Communications Research. Dr. Liu-Thompkins is an expert on Internet marketing and customer loyalty. Her work has been published in a wide variety of journals. She is also an editorial review board member for Journal of Marketing Communications. More information about Dr. Liu-Thompkins can be found in her curriculum vitae (PDF).
Copyright © 2009-2012 Yuping Liu-Thompkins. All right reserved.