EndNote Generic Services Error

For those who use EndNote to compile their bibliographies, I would like to share something I recently learned. When I was trying to compile a list of references in my Word document using the “J Marketing” style, I encountered an error message: “Service Error: Generic”. After troubleshooting for a while to no avail, I finally stumbled across the cause of the error: a report-type reference in my database. When I changed the record type, it no longer caused error. I tried the same report-type reference with other styles and did not encounter any problem. It appears that this generic service error caused by report-type references is specific to the J Marketing style. For a quick workaround, I recommend simply naming your record type to something other than a report, such as a book. As an additional note, this same error does not apply to the Mac version of EndNote.

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