header image
Welcome to Yuping Online

Hello, my name is Yuping Liu. I am a marketing professor and researcher at Old Dominion University. My work focuses on the intersection of marketing, technology, and consumer psychology.

At Yuping Online, you can find information on my research and teaching activities and read my blog Ping! . You will also be able to download selected working papers and publications. Please use the menu on the left to start your visit, or use the quick links on the right to jump directly to the most frequently visited pages.

I hope you enjoy your stay here. If you have any questions, please feel free to drop me a line at .

blankYuping Liu, Ph.D.